As many different enquiries come through the Support Pipeline, it's often necessary to direct them to the correct team/person. Here's our process for Media Enquiries.
To help identify if an enquiry is genuine, or of interest/relevance to KeepCup, you'll need to carefully assess the details provided in the enquiry. Watch out for:
- enquiries that do not mention 'KeepCup' and appear to have been sent out as a mass email
- have little relevance to our mission/the ethics of KeepCup
- advertising for manufacturing companies, freight services, any operational enquiries
- offers to access 'lists' of cafes/restaurants
We only want to forward actual marketing/media enquiries on to the marketing team. Even if the opportunity is small, and may only gain local exposure (schools, local give-aways), we want to be polite and send them a general reply. This also saves the marketing team for having to reply to every email, even if not of interest.
Advertising tickets/mass emails can be deleted, and take care to ensure all other enquiries are in the correct pipeline.
Once you've determined the enquiry is a media enquiry, and is genuinely addressed to us, follow this process below:
Best practice for a media/marketing ticket
Deleting advertising tickets/mass email tickets